About Julie
Julie Herzog handles a wide variety of corporate, securities and merger and acquisition transactions. She has handled transactions valued at over $4 billion for major public companies and investment banks and enjoys working with a diverse clientele ranging from Fortune 100 corporations to startups, family offices, and venture capital and private equity funds. Since 2013, Julie has negotiated and closed hundreds of transactions valued at nearly $2 billion. Her clients represent a variety of industry sectors, including business consulting, cannabis, food and beverage, manufacturing, real estate, retail, technology, and other services. She has counseled several hundred companies from inception through initial public offerings or successful sales.Before joining Pierson Ferdinand, Julie was an Equity Partner at Fortis Law Partners LLC. Prior to that, Julie practiced corporate and securities law for more than eight years at major international law firms, Morrison & Foerster’s Denver and Hong Kong offices and Jones Day’s Chicago office. In 2004, she started her own clothing business, grew the business over three years and successfully sold it in 2007. Her experience managing the entire lifecycle of a business adds value to her work with clients.Each client has varying demands and requirements and Julie has earned a reputation for respecting the unique qualities of each of her clients. Her approach is refreshingly down-to-earth as she meets her clients’ business objectives, while appropriately addressing the legal and business risks. Having been on both sides of the desk, she understands the importance of timeliness, efficiency and other factors that create quality customer service—and that is what she delivers.
Julie Herzog handles a wide variety of corporate, securities and merger and acquisition transactions. She has handled transactions valued at over $4 billion for major public companies and investment banks and enjoys working with a diverse clientele ranging from Fortune 100 corporations to startups, family offices, and venture capital and private equity funds. Since 2013, Julie has negotiated and closed hundreds of transactions valued at nearly $2 billion. Her clients represent a variety of industry sectors, including business consulting, cannabis, food and beverage, manufacturing, real estate, retail, technology, and other services. She has counseled several hundred companies from inception through initial public offerings or successful sales.
Before joining Pierson Ferdinand, Julie was an Equity Partner at Fortis Law Partners LLC. Prior to that, Julie practiced corporate and securities law for more than eight years at major international law firms, Morrison & Foerster’s Denver and Hong Kong offices and Jones Day’s Chicago office. In 2004, she started her own clothing business, grew the business over three years and successfully sold it in 2007. Her experience managing the entire lifecycle of a business adds value to her work with clients.
Each client has varying demands and requirements and Julie has earned a reputation for respecting the unique qualities of each of her clients. Her approach is refreshingly down-to-earth as she meets her clients’ business objectives, while appropriately addressing the legal and business risks. Having been on both sides of the desk, she understands the importance of timeliness, efficiency and other factors that create quality customer service—and that is what she delivers.
Practice Areas
Professional Affiliations
Awards & Recognition
- Lawyer of the Year: Business Organizations (including LLCs and Partnerships), Denver (2026)
- Recognized: Business Organizations (including LLCs and Partnerships)
- Recognized: Commercial Transactions / UCC Law
- Recognized: Corporate Law
- Recognized: Securities / Capital Markets Law
- Practice Area: Mergers and Acquisitions Law
- Practice Area: Private Funds / Hedge Funds Law
- M&A Lawyer of the Year by ACQ Global Awards- 2017, 2018 and 2019
- Named to the Colorado Super Lawyers lists – 2014, 2015, 2016, 2017, 2018 and 2019
- Colorado Super Lawyers - Top 50 Women – 2015, 2016, 2017, 2018 and 2019
- M&A Corporate LiveWire Award- 2017
- Denver Business Journal’s 2015 Outstanding Women in Business Award, Finalist
- Elite M&A Lawyer, Corporate Live Wire Award in Colorado - 2015
- InterContinental Finance Magazine’s “100 Leading Female Lawyers” - 2014
- “Top Woman Lawyer”- 2010, Finalist
- “Woman of Accomplishment” by Law Week Colorado- 2009
- "Mile Hi Leader" category for the Denver Business Journal’s 2005 “Outstanding Women in Business Awards,” Finalist
- Denver Business Journal "40 under 40"- 2002