About Jennifer
Ms. Craft, an “AV/Preeminent Attorney®” as rated by Martindale-Hubbell®, is a shareholder in and the chairman of the firm’s Intellectual Property and Entertainment & Sports Departments. She practices primarily in the areas of domestic and international trademark and copyright prosecution, licensing and enforcement. Ms. Craft consults with clients in identifying various protectable aspects of the clients’ products, services and concepts, and in developing and managing their intellectual property portfolios. She also resolves trademark, copyright, and domain name disputes, including the resolution of disputes over contested trademarks before the Trademark Trial and Appeal Board and appeals before the Copyright Office and enforces clients’ intellectual property rights on the Internet. In addition to her prosecution practice, Ms. Craft drafts and negotiates a variety of agreements in the intellectual property, entertainment, and sports fields, including endorsement and personal services agreements and personal management agreements for athletes, artists and entertainers, option and purchase agreements for motion pictures and television shows, production and collaboration agreements for live stage shows and licensing and merchandising agreements.
Practice Areas
Case History
Professional Affiliations
Awards & Recognition
- Lawyer of the Year: Trademark Law, Las Vegas (2023)
- Lawyer of the Year: Trademark Law, Las Vegas (2020)
- Recognized: Corporate Law
- Recognized: Trademark Law
- Practice Area: Copyright Law
- Practice Area: Sports Law
- Super Lawyers, Mountain States, 2014
- Nationally ranked three years in a row (2006, 2007 and 2008) for the most trademark filings with the United States Patent and Trademark Office
- Best Lawyers of America for Trademark Law, Las Vegas, 2013-2015
- Nevada Business Magazine, Legal Elite List, 2010-2014
- Vegas INC.: Top Lawyer, 2012
- Super Lawyers Rising Star, 2008-2011
- In Business Las Vegas, "40 Under 40", 2010