About Douglas
Douglas N. "Doug" Masters: Litigator and Counsel in Intellectual Property, Advertising and Unfair Competition Law in Chicago
Doug Masters is a seasoned litigator and counselor who specializes in intellectual property, advertising and unfair competition law. With nearly two decades of experience working with the National Collegiate Athletic Association (NCAA), Doug has developed comprehensive brand protection strategies that help organizations like the NCAA strengthen their ability to support college athletics. He also handles consumer protection issues, including deceptive or unfair advertising allegations and unfair competition matters.
Practice Areas
- Advertising Law
- Litigation - Intellectual Property
- Trademark Law
Education & Credentials
Firms: Loeb & Loeb LLP
Affiliations: Lawyers for the Creative Arts (Chicago), Board Member
Languages: English
Educational Details:
- Harvard University, B.A., Sociology
- Cornell University, J.D.
Bar Admissions: Illinois, United States
Awards: Lawyer of the Year: Advertising Law, Chicago (2026), Recognized: Advertising Law, Recognized: Litigation - Intellectual Property, Recognized: Trademark Law, Practice Area: Copyright Law, Practice Area: Sports Law
Universities: Harvard University, Cornell University
Career Highlights:
- Counseled major corporations and prominent individuals in a variety of trademark and copyright matters.
- Served as counsel to the National Collegiate Athletic Association (NCAA) for nearly two decades on brand protection strategy, helping support college athletics.
As an advocate, Doug places significant value on his collaborative approach, noting that he surrounds himself with quality individuals and having a team composed of extremely bright professionals. His philosophy is to provide clients with the best possible solutions by leveraging varied perspectives gained from working alongside attorneys at all levels. Additionally, Doug has generously provided pro bono legal advice for organizations such as GreenAmerica and Lawyers for the Creative Arts in Chicago.
Doug's comprehensive understanding of advertising law enables him to effectively navigate a wide range of consumer protection issues. He is dedicated to fostering an environment where businesses can thrive without compromising ethical standards or the rights of their consumers.
